Chicks in Charge: Automotive Edition
The Chicks in Charge Automotive Podcast is where connections are made, knowledge is shared, and the car biz comes to life. Launched in 2023 by industry professionals Shasta Haddock and Jess Burkhart, the podcast continues under Shasta’s leadership, bringing the same energy and commitment to spotlighting the best minds in automotive.
If you work in the car biz—whether you're a BDC agent, sales manager, dealer principal, or even part of an OEM—this podcast is for you. We know not everyone has the time or budget to attend major industry conferences, so we bring the insights to you. Through fun, laid-back interviews with top professionals, we dive into real conversations about sales, service, leadership, marketing, and the evolving automotive landscape.
Hosted by Shasta Haddock, a master connector and industry expert, this podcast isn’t just about business—it’s about building relationships, learning from the best, and keeping it real.
📢 Subscribe on YouTube, follow on Apple Podcasts or Spotify, and be sure to leave a review wherever you listen!

Meet Your Host: Shasta Haddock
With over a decade in the automotive industry, Shasta Haddock knows the power of connection. She started in 2014 as a BDC agent at a Kia dealership in Joplin, Missouri, before transitioning to the vendor side in 2016. She quickly made a name for herself in automotive social media marketing at SCP Agency, where she created the industry’s first-ever Elite Response Team, dedicated solely to converting Facebook traffic into dealership appointments.
By 2020, Shasta took the reins at Epic BDC, where she serves as BDC Director & Chief Operations Officer, helping dealerships optimize their business development centers and customer engagement strategies.
Shasta launched this podcast with one goal: to connect the people of automotive to each other. After personally experiencing the frustration of seeking help and hitting dead ends, she built a platform where industry professionals can share, learn, and support each other without barriers.
As a host, Shasta is fun, fearless, and unfiltered—she asks the hard questions and encourages guests to be raw and honest with the audience. Her expertise and leadership have landed her speaking engagements at major conferences, including By Appointment Only, AIADA, and a live podcast event at NADA 2025. She has also been featured twice in Automotive News.
When she’s not lighting up the car biz, you can find Shasta cheering on the Kansas City Chiefs, spending time with her two bonus kiddos, and supporting her husband, who serves in law enforcement.

Latest Episodes

Women Driving Change in Auto Service Ft. Kate Bierowski

💡 How can women shape the future of automotive service and sales?In this episode, host Shasta Haddock sits down with Kate Bierowski, Director of Sales at Repair On Dem...

Transforming Parts Management & Marketing Ft. Kaylee Felio

💡 What does it take to turn parts inventory into a powerhouse of profitability? In this episode, Robin Wilson sits down with Kaylee Felio, Sales & Marketing Director a...

From Sales Leader to Client Success Expert Ft. Courtney Paschal

💡 How can dealerships strengthen their online presence and customer relationships? In this episode, host Shasta Haddock sits down with Courtney Paschal, Client Success...

The Future of AI in Automotive with BLink AI Ft. Dave Perry and Ashleigh Norton

🚀 AI is transforming the automotive industry—so what’s next? In this episode, Dave Perry and Ashleigh Norton of Blink AI discuss their journey, the impact of AI in dea...

Inside Zeigler Auto Group: Leadership, Growth & The Power of Podcasting with Sam D’Arc

Join host Shasta Haddock as she sits down with Sam D’Arc, COO of Zeigler Auto Group, to dive into the strategies behind one of the top-performing dealer groups in the ...

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