Chicks in Charge: Automotive Edition
The Chicks in Charge Automotive Podcast is where connections are made, knowledge is shared, and the car biz comes to life. Launched in 2023 by industry professionals Shasta Haddock and Jess Burkhart, the podcast continues under Shasta’s leadership, bringing the same energy and commitment to spotlighting the best minds in automotive.
If you work in the car biz—whether you're a BDC agent, sales manager, dealer principal, or even part of an OEM—this podcast is for you. We know not everyone has the time or budget to attend major industry conferences, so we bring the insights to you. Through fun, laid-back interviews with top professionals, we dive into real conversations about sales, service, leadership, marketing, and the evolving automotive landscape.
Hosted by Shasta Haddock, a master connector and industry expert, this podcast isn’t just about business—it’s about building relationships, learning from the best, and keeping it real.
📢 Subscribe on YouTube, follow on Apple Podcasts or Spotify, and be sure to leave a review wherever you listen!

Meet Your Host: Shasta Haddock
With over a decade in the automotive industry, Shasta Haddock knows the power of connection. She started in 2014 as a BDC agent at a Kia dealership in Joplin, Missouri, before transitioning to the vendor side in 2016. She quickly made a name for herself in automotive social media marketing at SCP Agency, where she created the industry’s first-ever Elite Response Team, dedicated solely to converting Facebook traffic into dealership appointments.
By 2020, Shasta took the reins at Epic BDC, where she serves as BDC Director & Chief Operations Officer, helping dealerships optimize their business development centers and customer engagement strategies.
Shasta launched this podcast with one goal: to connect the people of automotive to each other. After personally experiencing the frustration of seeking help and hitting dead ends, she built a platform where industry professionals can share, learn, and support each other without barriers.
As a host, Shasta is fun, fearless, and unfiltered—she asks the hard questions and encourages guests to be raw and honest with the audience. Her expertise and leadership have landed her speaking engagements at major conferences, including By Appointment Only, AIADA, and a live podcast event at NADA 2025. She has also been featured twice in Automotive News.
When she’s not lighting up the car biz, you can find Shasta cheering on the Kansas City Chiefs, spending time with her two bonus kiddos, and supporting her husband, who serves in law enforcement.

Latest Episodes

How Dealerships Can Win with Training & Experience | Darrell Steed LIVE from NADA 2025

Live from NADA 2025, Shasta Haddock and Robin Wilson are joined by Darrell Steed, a seasoned innovator and consultant in automotive dealership strategies. With over tw...

Petra Sherbin-Fox on Dealer Innovation, Partnerships & Growth | LIVE from NADA 2025

Live from NADA 2025, Shasta Haddock sits down with Petra Sherbin-Fox, Customer Success Manager at Dealer Alchemist, to talk about the future of dealership solutions, i...

Streaming TV: The Future of Automotive Advertising with Owen Moon

Live from NADA 2025, Shasta Haddock sits down with Owen Moon, CEO & Co-Founder of FIXED OPS DIGITAL, to dive into the evolution of automotive advertising, fixed ops ma...

Building a Logistics Empire: Rachel Blatt on Trust, AI & Growth

Live from NADA 2025, Shasta Haddock sits down with Rachel Blatt, CEO of Royalty Logistics, to talk about her journey in the automotive logistics world and the key to b...

AI, Marketing & Automotive Innovation with Jennifer Sanford

Live from NADA 2025, Shasta Haddock sits down with Jennifer Blount Sanford, VP of Marketing & Enablement at automotiveMastermind, to explore the intersection of AI, ma...

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